Case study
Mannikin.
- Entertainment, Media, and Arts
- Paid Advertisements
- Views 1K to 30K
- Posts in the campaign climbed from about 1,000 views to about 30,000 views.
- Weekly +22%
- Followers grew 22% each week during the campaign.
- More Streams
- More streams and more followers on Spotify during the push.
15 stories
Pick a stamp and this page turns to that story.
Each one is the same five beats: where they started, what it was quietly costing them, what we did, how it felt, and what changed.
15 stories
Pick a stamp and this page turns to that story.
Each one is the same five beats: where they started, what it was quietly costing them, what we did, how it felt, and what changed.
Before
Mannikin wanted more eyes on new releases. Organic reach was stuck around 1,000 views per post, and growth felt slow. The goal was to bring more attention, more streams, and steady follower growth while keeping the artist’s vibe.
The hidden cost
Content coming soon.
What we did
Sun Locke built and managed a pay per click campaign around the artist’s releases, aimed at reaching the right listeners. We watched performance, made fast adjustments, and kept the focus on getting people to watch, follow, and stream.
How they felt
Not gonna lie, I was stuck around like 1K views and it was getting mad discouraging. This campaign made me feel seen again. Watching my posts hit around 30K views was unreal.
Mannikin, Musician
Outcome
Views rose from about 1,000 to about 30,000 on the posts in the campaign. Followers increased 22% each week, and the artist saw more streams and more followers on Spotify.
The collection
Proof, collected.
Every stamp is a client story. Pick one to turn to it.
